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KXKW: How #SxSW Influenced Us

Friday, March 16th, 2012


Klout went to SxSW this year to touch base with friends and peers in the tech community. We had a great time connecting with people who influence us and learning who influences them.

We started off by inviting Klout family and friends to the #KloutKrib for a little afternoon delight. With good company all around, we feasted on Torchy’s Tacos and knocked back PBRs.

We then filmed a little documentary about influence. A big part of SxSW is saturating your brain sponge after all! We asked people a simple question: who influences you?

Music and Videography by Mark Likosky

With all the people connecting, ideas brewing and bottles popping, we knew that SxSWers would need to refuel. We brought in the big boys, Pecos Tacos, to the corner of W. 6th and Rio Grande to give out free tacos on Friday and Saturday nights! The taco truck, decked out in Klout colors, invited people to feed their influence.

To get a glimpse of our SxSW trip on the ground and on Twitter, check out our Pinterest and Storify.

Thank you everyone who came to hang out with us at #KloutKrib! It was great catching up with old friends and connecting with new people. To all of SxSW, we hope you enjoyed the #kloutacos and see you next year!

Photo Credits: @Likosky, @Katelin_Cruse, @AChenKPCB, @JennyDeVaughn, and @foxycar

Posted in kloutup | 12 Comments »

Feed Your Influence with #Kloutacos at SxSW

Friday, March 9th, 2012


Nearly 300,000 people will descend on Austin over the next 10 days for SxSW, a massive three-in-one conference, to hear the latest developments in music, film and the Web. A notoriously fun event, SxSW is where parties abound. There’s plenty of opportunity to connect with friends and colleagues while meeting other talented young professionals.

At Klout, we believe everyone has influence, whether it’s in technology, shopping or parenting, and our mission is to help every user unlock their influence. We consider every SxSW attendee to be an influencer in technology, social media and the Internet, so we want to feed your influence with two free tacos from Pecos Tacos! On Friday and Saturday nights at 11pm, come find our Klout branded truck (you can’t miss it!) at W. 6th Street @ Rio Grande and use the password “Kloutlaw” to get your grub on. Hurry though, #Kloutacos are first come, first serve until we run out!

For those of you can’t make it to SXSW, we’ve got you covered! We’ll be tweeting from Austin and sharing what it’s like on the ground at SXSW through the eyes of our very own Klout team members! Tune into #KXKW on our Twitter and on our KXKW Tumblr!

Posted in kloutup | 7 Comments »

Tales (and Winners!) from a Kloutwarming

Monday, May 2nd, 2011

Thanks to everyone who came out Friday night to celebrate a new Klout. We had a full house, delicious food from Paula Le Duc Fine Catering and drinks from Veev, Palmeri Wines, and ONEHOPE Wine. And, of course, no party would be complete without pictures with a life-size Bieber cut-out! Many thanks to Mark Likosky Photography for amazing pics throughout the night!

What Klout party could be complete without #TigerBlood and #CobraVenom?

What can we say? Clearly, people love Bieber.

Check out all the rest of the pics on Flickr.

And if all that wasn’t enough, party-goers had the opportunity to win up to five new Klout achievements for meeting CEO Joe Fernandez, beta testing the site, and more.

Special thanks to popchips for the awesome snacks, Zingo Car for getting you all back safely after all that drinking and Redbull for setting up DJ Goldenchyld in an amazing rocketship DJ booth (yes, we’re serious). Not to mention, Roqbot, who kept the party going until late in the night.

The Winners!

We have some great stuff to give away, here are the lucky numbers (from the raffle tickets) that won our prizes:

If one of these is yours, please email contact@klout.com with a picture of your raffle ticket! Then we’ll get your prize to you straightaway :) If you don’t collect within 24 hours we’ll move on to the next person, thanks!

Posted in influencers, kloutup | 204 Comments »

Don’t miss the Klout Panels at SXSW!

Wednesday, March 9th, 2011

Klout will be on not one, but two panels at SXSW this year. You know you have to check them out to learn why influence matters and maybe even a few tips and secrets about what we do. The panels are back to back on Sunday so it’ll be easy to hop from one to another.

The Science of Influence: Sunday, March 13th, 11AM

Ramya Krishnamurthy, our Director Research Engineering (aka our Chief Scientist) will be joined by Michael Wu from Lithium and Dan Zarella the “Social Media Scientist” to discuss how we can measure influence and why it matters. This panel is moderated by Marshall Kirkpatrick from Read Write Web.

Influencers Will Inherit the Earth. Quick, Market Them! Sunday, March 13th, 12:30PM

Our CEO, Joe Fernandez, will discuss how to market influencers (and why you should try) with Mike Yavonditte from Hashable and Sloane Berrent from Answer with Action. This panel will be moderated by Anthony Ha of VentureBeat.

As for what else is on the Klout schedule at SXSW, we’re hosting a lunch party on Saturday at the Klout Krib and we’re co-hosting a brunch with Cotweet on Sunday.

See you there!

Posted in announcements, influencers, kloutup | 153 Comments »

The Klout Krib at SxSW

Friday, February 18th, 2011

Many of you have heard rumors that there will be a sweet Klout House for SxSW this March. For once, the rumor mill is right and the Klout Krib should definitely be on your Austin to-do list.

We want to invite you to our first Klout event at the Krib on Saturday, March 12th from 12PM – 3PM. We’ll have food and drinks (including Veev cocktails) poolside and 75 influencers will get special edition HeyDay Footwear (watch out for a Perk invite). Not to mention The UserVoice Challenge Cab will be shuttling as many people to the event as possible for free – AND giving out nifty prizes. If you can’t get in the challenge cab, we’ll also have a limo for additional transport.

UPDATE: We’re pleased to announce that AudioRunner will be playing for us! Self-defined “Rocktronic” group Audio Runner combines vocal, instrumental and electronic sounds that explore different genres for each new track. Audio Runner is perfect for the KloutUp since they came to existence through social media.

Nadia G. from Bitchin Kitchen will also be joining us and presenting one of our signature dishes. Yum!

Austin KloutUp

The Klout Krib (address to follow)

Saturday March 12th

12PM – 3PM

#Krib

RSVP on Plancast.

Posted in kloutup | 111 Comments »

Join us for GroundHacks Day!

Wednesday, January 26th, 2011

Come celebrate Groundhacks day with the Klout team in San Francisco! We’re joining bit.ly’s hackabit to put together their first ever bi-coastal hackathon. Bring your computer over to our new office to hack away with Klout and get caffeinated while skyping with the NYC side of Groundhacks day. Mashery will be joining us and bring pizza to keep you fueled!

Wednesday February 2nd (AKA Groundhacks Day)

3pm – 9pm PT (San Francisco, Klout HQ) RSVP

6pm – Midnight ET (New York, bit.ly HQ) RSVP

Basically, we’re looking to provide two awesome spaces for hackers to come bring their projects and work together. Klout and bit.ly will be available for questions on our APIs, but your projects don’t have to involve them.

Btw, if you haven’t been convinced yet, check out this picture of our new office. It’s big, awesome, and in need of more hackers.

Posted in applications, kloutup | 166 Comments »

Win an Invite to our CES KloutUp!

Thursday, December 30th, 2010

We’re hosting an invite-only party with @SimonRestaraunt and @PalmsLasVegas at CES and we wanted to save a few invites to give out here on our blog. The exclusive party will feature food from the delicious @SimonRestaurant, drinks (including Ty Ku sake), chair massages from @DriftSpa and a great chance to hang out away from the crowded conference.

So, why do you want to go to our CES Kloutup? Tweet your response using the hashtag #KCES and two winners (determined by retweets) will get to go with a guest. The event is Thursday, Jan 6th from 5-7PM.

Use this format: I want to go to #KCES because it’s going to rock my socks off! http://bit.ly/kloutces

Feel free to play around with the format as long as you include #KCES and the link http://bit.ly/kloutces

Vote for your favorites by retweeting them. The contest will run until 11:59PM PT tonight and we’ll announce the winners on Monday!

Let us know if you have any questions!

UPDATE: Congrats to @saltyseattle & @coberley, our winners of the contest! See you at #KCES!!

Thanks to everyone who participated!!

Posted in kloutup | 149 Comments »

Do you have Facebook Klout?

Wednesday, October 13th, 2010

Today I’m excited to announce we now measure influence on Facebook. With more than 500 million users and 30 billion items of content shared each month, the addition of Facebook is a huge leap towards our goal of measuring influence across the social web.

Over the past few months we’ve been working hard analyzing Facebook accounts to understand the nature of influence on the world’s largest social network. As on Twitter, our underlying premise for influence is not the number of friends or followers you have, but your ability to drive action.

On Facebook, like Twitter, we assess how conversations and content generate interest and engagement. Facebook allows users to post many different types of content, view multiple streams and interact with their friends in more complex ways than we’ve previously seen. We’ve made sure each action and reaction is individually assessed to ensure we give you the most accurate picture of your Klout. We’ve had two years working on Twitter, and this is the first step of many in our development of Facebook Klout.

If you haven’t already, help us increase your Klout by connecting with Facebook, sign in or sign up at klout.com.

Check out the new Facebook achievements users can earn:

Q & A:

Q: Who will have Facebook integrated into their report?
A: Everyone who has connected their Facebook account to Klout prior to this week. Going forward, we will analyze new Facebook connections and notify the user when their report is updated.

Q: How will Facebook integration show up on the Klout Report?
A: Facebook data will be incorporated into the Klout Score. People will earn Facebook achievements for Comments, Likes, Unique Commenters, and Unique Likers. Facebook based information will also be available on the score analysis page.

Q: How will connecting Facebook affect my score?
A: Your Klout score will be more accurate. For instance, you may not use Twitter much but have a rich and engaged network of friends on Facebook, now that influence will be reflected in your score. Even if you are an infrequent Facebook user, there is no risk that your Klout will go down. In fact, in most cases it will go up. Once you’ve connected Facebook your score will be updated in 72 hours or less.

Posted in announcements, kloutup, measuring influence, social media | 336 Comments »

KloutUp Boston

Thursday, September 23rd, 2010

We’re excited to announce that we’ll be hosting a KloutUp in Cambridge on October 5th. We’re looking forward to it! UPDATE: We now have a location and time, see the details below

What: KloutUp – Anyone interested in chatting with the Klout crew who’s visiting, learning more about Klout, or just chillin’ with some drinks is welcome to attend.
Where: Muddy Charles Pub 142 Memorial Drive Cambridge, MA
When: Tuesday October 5th 6PM – 8PM

RSVP on Plancast

Hashtag: #KloutBos

Posted in announcements, kloutup | 189 Comments »

Klout in the Big Apple

Friday, August 6th, 2010

We’re excited to have finally chosen a place and time for our NYC KloutUp and hope to see many of you there!

What: KloutUp – Anyone interested in chatting with the Klout crew who’s visiting, learning more about Klout, or just chillin’ with some drinks is welcome to attend.

Where: m1-5 Bar 52 WALKER STREET (between CHURCH & BROADWAY), NEW YORK, NY 10013.

When: August 10th 5:30PM – 7:30PM

RSVP on Plancast

Hashtag: #KloutNYC

We’re happy to say we’ll have Popchips, eco-friendly cocktails provided by VeeV, as well as m1-5′s bar available.

Posted in announcements, kloutup | 34 Comments »