The Official Klout Blog

Archive for November, 2012

Klout for Good: DANCE (RED), SAVE LIVES for World AIDS Day

Wednesday, November 28th, 2012


Klout believes everyone has influence, and influence comes with responsibility. Klout for Good aims to help you leverage your influence to help make the world more a better place for everyone.

We’re excited to partner with our friends at (RED) for World AIDS Day on December 1st. Nearly 900 babies are born with HIV every day but by 2015, that number could be nearly zero.

This year, (RED) is teaming up with Tiësto and the biggest names in dance music to DANCE (RED), SAVE LIVES. You can join them and fight AIDS by purchasing the compilation album today, and by watching the livestream from Stereosonic 2012 Melbourne on December 1st & 2nd.

We also encourage you to visit Klout for Good and spread the word about (RED) and World AIDS Day on your social channels. Join Klout and (RED) to deliver an AIDS Free Generation!

Posted in other | 1 Comment »

Slam Dunks and Retweets

Friday, November 16th, 2012


Two weeks ago I wrote a blog post that ranked the NBA teams by Klout Score, and showed how several of the famous on-court rivalries were playing out in social media as well. Afterwards, we received quite a few requests for the Klout Score standings of NBA players, including a request from former NBA all-star and current ESPN analyst Jamal Mashburn. Well alrighty then.

In my fan experience, there are two groups of people everyone follows closer than others throughout the year: the stars and the rookies. I figured I’d compile Klout Score lists for both. You can see the top 20 NBA players by Klout Score on Klout Pulse, and below is a shorter list of the top rookies, which is led by Anthony Davis of the New Orleans Hornets.

Rookies represent hope. Struggling teams see them as a ladder out of a hole. Good teams see them as a wall against challengers. With these rookies, you might have both, but you certainly have strong team advocates for fans to interact with.

Klout Score ties were broken by using the unrounded Scores of each player.

Posted in applications | No Comments »

NBA Rivalries Extend to Klout

Thursday, November 1st, 2012


I grew up Where the Buffalo Roam, a place where the National Basketball Association (NBA) is nothing more than the afterlife for college basketball stars. Yet, I gravitated to the league, in large part thanks to the Dream Team. That team was a cultural juggernaut. It was the foundation for the NBA’s global stardom that is now driven with the help of social media.

Fans worldwide tuned in to broadcasts and social media to get all the scoops on their favorite teams this week as the 2012-2013 season tipped off. As a fan, I was curious to see the teams’ Klout Scores. I looked them up and noticed something pretty interesting; the notable on-court rivalries are playing out on Klout as well.

What’s the most legendary NBA rivalry? The Los Angeles Lakers vs. the Boston Celtics. They’ve won more championships than any other team, and half of the greatest Finals games played can be traced to the bicoastal rivalry. They also have the top two NBA team Klout Scores, 93 and 91 respectively. I’m curious to see where these teams’ Scores land as we move toward their first matchup on February 7, 2013.

Some other rivalries are competitive on Klout as well:
- Miami Heat 90, Chicago Bulls 89.
- Los Angeles Lakers 93, Los Angeles Clippers 88.
- Brooklyn Nets 86, New York Knicks 79.
- Houston Rockets 88, Dallas Mavericks 88, San Antonio Spurs 87.

Now, I’m a big Miami Heat fan (as are my brother and sister), and we take all the flack you can imagine for that, given we’re not from Miami and all the negative press the Heatles have generated. So, I have to take solace in things like winning championships. I would also like to win the very unofficial Klout championship, so I implore you, Heat, to bring that social media fire.

Where does your team rank?

Posted in other | 7 Comments »

Klout for Good: Putting an End to Hunger with the San Francisco and Marin Food Banks

Thursday, November 1st, 2012


Klout believes everyone has influence, and influence comes with responsibility. Klout for Good aims to help you leverage your influence to help make the world more a better place for everyone.

At the San Francisco and Marin Food Banks, their mission is to end hunger. It’s a huge job that’s only gotten tougher as our community struggles with a prolonged period of economic distress, and record numbers of people find themselves in a position they never thought they’d be in: needing food assistance. The Food Bank will serve more than 225,000 people in the San Francisco and Marin this year with a high demand for food and meals this upcoming holiday season.

We’ve partnered with the San Francisco and Marin Food Banks this month to raise awareness about local families who may not be able to afford food this holiday season. Help us spread the word by donating your influence about the Food Bank to your friends and family, and help a family in need this holiday.

In addition to our Klout for Good campaign with the Food Bank, the Klout team will also donate a Saturday morning in November by volunteering at the Food Bank to give back to the local community. We are really excited to get a hands-on experience with the Food Bank and help support our community hands-on. Keep in touch with us on our Twitter and Facebook as we document the experience live and afterwards with a wrap-up on our blog.

Posted in Klout for good | 2 Comments »