The Official Klout Blog

Klout for Good: (RED)RUSH TO ZERO with (RED) and Klout

June 1st, 2012 by Kameron Kitajima


Klout believes everyone has influence, and influence comes with responsibility. Klout for Good aims to help you leverage your influence to help make the world more a better place for everyone.

Since launching in 2006, (RED) and its many partners, such as Apple, Starbucks and Coca-Cola have committed to help AIDS in Africa. To date, (RED) partners and events have raised $190 million with 100% of that money going to work on the ground – no overhead is taken. On World AIDS Day last year, Klout worked with (RED) and ONE as a media partner for their 2015(QUILT) campaign. We’re excited to announce our next partnership with (RED) for its (RED)RUSH TO ZERO campaign that begins today!

Every day, 1,000 babies are born with HIV. By 2015, that number can be close to zero. Every generation is known for something. Let’s be the one that delivers an AIDS FREE GENERATION. (RED)RUSH TO ZERO runs from June 1st – 10th. 10 days with 10 different ways you can fight AIDS. If you’re a gamer, take part in The (RED)RUSH Games. If you’re a music fanatic, check out (RED)ROWS for concerts from some of the hottest artists that will benefit (RED) through ticket sales. If you’re a social media pro (which we know you are!) check-in on foursquare at participating (RED) partners like Starbucks and you’ll trigger a $1 donation.

On Klout, please spread the word about the #REDRUSH campaign through our Klout for Good program on your social networks and learn more about how to get involved with (RED)RUSH TO ZERO in your community at redrush.com.

Log in your Klout account today and get active!

This entry was posted on Friday, June 1st, 2012 at 12:14 pm and is filed under Klout for good. You can follow any responses to this entry through the RSS 2.0 feed.

You can leave a response, or trackback from your own site.

  • chelesa sims

    What a great cause to support!

  • chelesa sims

    Donald Trump also supported this cause on the apprentice a few years ago. i don’t know if it means anything but just thought i’d mention it. I seen a commercial about HIV in children a few years ago and it touched me.

  • http://speeduppc4free.com/backup-cydia-apps Becca

     It’s good to hear there are sites that has full support for organization or has a cause to help
    those are in needed. Keep it up! I support Klout!

  • http://twitter.com/Shinranshoni Kameron K.

    Thanks for sharing your story with us Chelesa!

  • http://twitter.com/Shinranshoni Kameron K.

    Thanks Becca, we appreciate your support!

  • http://pulse.yahoo.com/_BXRGAKBC3FRK74QMCV7NODDIUY Rtakitchen

     Hats off to KLOUT.

    Best recipe require best kitchen and for best kitchen visit  : http://www.thertastore.com