The Official Klout Blog

MediaFunnel, an easy-to-use social media management application that helps brands unify their social presence, just finished integrating Klout data to make it easy for brands to segment their audience and prioritize social interaction.

MediaFunnel uses the Klout API in its advanced filtering rules, making it simple for companies to scale their social engagement by viewing and responding to the most critical posts from across social channels.

Check the sweet video from Steve Chipman showing off their Klout-based filtering.

http://www.youtube.com/watch?v=Xq1DhglDjTY

Tags: API, integrations, MediaFunnel, social engagement