Klout is the Standard for Influence

About Klout

Klout is the standard for influence

It all started in late 2007 while Joe Fernandez was recovering from jaw surgery. Mouth wired shut, he relied on social media to keep his friends and family up-to-date on his recovery. There was something amazing to him about being able to instantly share his thoughts and opinions with the people who trusted him the most. More importantly, since this was happening on the social web it was scalable and measurable.

Obsessed with this idea of influence on the social web, Klout was born and an amazing team of scientists, engineers, thinkers and dreamers banded together to create a standard where one had never been before.


We think you are influential

Klout isn’t about figuring out who is on the “A-list.” We believe that every person who creates content has influence. Our mission is to help every individual understand and leverage their influence.


We want to share your influence with the world

We all have the movies, bands, restaurants or games that we made popular within our networks. We believe it’s time the impact of the individual is recognized. Take part in the Klout revolution.

Executive Team

Joe Fernandez - Chief Executive Officer / Co-Founder

There is really no way to make sense of the fact that Joe helps decide who is influential and who isn't–unless this is one of those movies were the nerdy kid makes a wish and it ends up coming true.

Joe grew up in Las Vegas and attended University of Miami and Oxford University. Before Klout, Joe was Director of Innovation and Research at OnBoard Informatics, building large scale data solutions for the Real Estate industry. He also cofounded Evalulogix, which helped analyze special education testing data for over 5,000 school districts.


Binh Tran - Chief Technical Officer / Co-Founder

With his leather jacket and motorcycle Binh isn’t your normal CTO… until there's a technical issue to be solved, then he's all business.

Binh started programming at the age of 13 and started his career as a game programmer, developing console games on the Nintendo 64 and PlayStation 1. He left the videogame industry to cofound Evalulogix with Joe. Binh grew up in Orange County, CA and attended the University of California, Irvine.


Thomas McInerney - Advisor

Tom advises and invests in early stage Internet companies. He has a computer science background and began his career as an Engineer / Scientist at Apple's World Wide Research and Development Group. Tom later worked for Sony Information Technologies of America, helping to build and design the VAIO line of computers. Tom left Sony to become an entrepreneur, starting a search engine for Usenet, and later one of the first user-generated video sharing sites, ShareYourWorld. Tom was an advisor to Mochi Media and is currently a mentor at i/o Ventures.


Our Investors

Kleiner Perkins Caufield & Byers

The sFund is a new $250 million Kleiner Perkins Caufield & Byers initiative to invest in entrepreneurs inventing social applications and services. Strategic partners in the sFund include Amazon.com, Facebook, and Zynga -- the leading companies defining today's social and online environment; as well as entertainment and media leaders Comcast and Liberty Media and Allen & Company LLC. The sFund will provide financing, counsel, and relationship capital for a new generation of entrepreneurs to deliver on the promise of the social web.


Greycroft Partners

Greycroft was founded in 2006 based on two realizations. First, advances in technology have allowed companies to scale with less direct investment. Second, large venture funds have a tendency to over-capitalize early stage companies, eliminating many likely exit opportunities. This is not done in a malicious way, but it is the natural outcome of large fund economics. These two realizations led us to create a new type of venture firm that was intentionally small but had the network and access of a first tier venture fund.


ff Venture Capital

ff Venture Capital is focused on companies that can be the low cost disruptive player in their industry. These companies, coupled with the right management team and adequate financing, have the chance to grow significantly and become tomorrow’s leaders.